It can be in the comments what is finally implicitly integrated well into the content also. The number of external links you receive is important. Some of the top SEOs say external links are simply invaluable to your ranking power. Those paid and organics incentives are SEO and SEM. Similar …

When it comes to your product pages, place keywords with high internal search volume into H1 & H2s as well as body copy and meta descriptions. Make sure it’s well-written with relevant information and not just keyword packed. So, what it can do, how long it takes, how much it …

Content marketing is about creating content that will help Google to find your site and posts and to ensure you rank highly in the search engine results pages. While this is a powerful and useful effect though, it's actually only one part of what content marketing is about. If your …

Nobody uses search engines to search Twitter; you use Twitter to search Twitter. The reason is they have a ton of “branded search”. You can initiate a productive relationship with market leaders by leaving intelligent, perceptive comments on their content, regularly. Then, you can feature them in one of your …

There are some legitimate concerns about SEO for newcomers; it isn’t a strategy you can master quickly, nor is it guaranteed to pay off. It really comes down to just using common sense. Just sit down and think, "What would other people search to find this? What would I …

No search engine will ever release details of the inner workings of core super-warrior stuff. If it does, you will literally be printing money. Here is a quick guide to differentiate between each hat Black Hat is the tactic that uses repetitive, unrelated (and sometimes, hidden) keywords on a website …

Instead of writing stellar content, we are going to steal links (that’s what it’s called) from our competition. By keeping customer experience at the forefront of your SEO strategy, your site stands a better chance of attracting continuous organic search traffic that converts into paying customers. Nobody uses …

There are many search engines and although most follow a similar logic, there are others which rank different aspects of a website to those which follow the regular mathematical logic. Generally speaking, backlinks are considered to be a “vote” of confidence for the content that’s being linked to on …

Effective website content is one of the most important aspects of a development project. Most readers don’t have the time (or interest for that matter) to struggle with web copy, so you have to make the process as easy as possible for them. No matter what business you own …

Remember, great quality and lengthy content will work best, both for users and search engines. Studies have shown that long content consistently ranks higher than thin content. Consistency is crucial; maintain a regular publishing schedule. There are a lot of options to choose from to answer this question; but the …

Focus your time and energy on big-picture items that influence your SEO. These begin with the all-important user experience, great quality content, and relevancy to your website. Of course, the mechanisms that tell search engines about your site are crucial; quality subject matter comes from the depth of your content …

Getting your website indexed is the only way that Internet marketing can be successful. It’s the entire starting point. Without indexation, you’re doomed. People spend very little time engaging with content. Social signals like those from Twitter and Facebook are increasingly valuable, despite being no follow. The key …

Duplicative or unnecessary website content can also hold you back from your true ranking potential. Brands that rank high on search engines have great content, address their target audience’s search intent, and take the time to optimize their sites from a technology standpoint. Browse your own site for a …

If you have several versions of your site in different languages, add visual cues linking to your multilingual content in or near your top navigation. For example, you can use flag icons to link to each country or language’s site. Apple even has a page that lists all the …

Increasingly Google is moving away from giving keywords top priority when it comes to ranking signals and is instead giving preference to the user experience. Google has really focused its algorithm on providing relevant content in search. They want to improve the user experience y providing the most relevant search …

The text of the link helps provide Google additional context about the topic of the linked page, i.e. what keywords that page should rank for. So links that contain keywords related to what you sell or where you’re located – and even links for your brand name – are going …

Today, semantic search has evolved even more, and search engines are better than ever at understanding query context and the relationships between words. Since the ascent of Google as the world’s #1 search engine, links have been the primary concern of most SEO practitioners. Placing ads in front of …

In the early days of SEO, you could get a site to rank fairly easily by buying a bunch of low-quality backlinks, keyword stuffing (including the same keyword on a page a bunch of times), or by buying a domain address (website name) that exactly matched the keyword you wanted …

Acquiring new and relevant links can be tricky, but it can be one of your most important SEO goals. Earning those premium links takes a lot of work and it’s worth it. SEO isn’t an option for small businesses today. When a potential customer searches for your product …

The glitz, the glam, the glorious design elements that make your website look like a million bucks … When contemplating a website redesign, it’s easy to focus only on those features that are appealing to the eye. But to ensure your new site will truly resonate with your target audience …

A proximity search uses the order of the search phrase to find related documents. Pick a list of words relevant to your business. Then create separate lists of these keywords for each country. Focus on “long-tail keywords” -- keywords that are very specific to your business and the products/services you …