The true goal of SEO should be to engage customers and deliver conversions, and that cannot be accomplished with the artificial tactics used in traditional SEO campaigns. Many business owners create a website and find that they are receiving international inquiries about their services, or receiving orders from other countries …

You can have spammy links from the past. Maybe you bought some, or maybe your SEO didn’t care too much about the quality of the links he built for you. Create infographics around your industry, at least once every two weeks or even one per month. Infographics can be …

Any time Google opens up the vault and gives a peek inside the mountains of data it has at its disposal, marketers would do well to pay attention. As you begin using proven SEO strategies, you will learn how to tweak your website to make big changes in your page …

If you’re not able to rank on the first page, try to write another article, focused on a (even) more long tail keyword. Make it a little bit more specific, more niche. And see how that goes. I am the last one to tell a website owner that his …

Make it easier for search engines to index your website. SEO is a set of practices and techniques to optimize a website to get it to the top of the search result listing for specific keywords or terms. Visitors who really like the look or feel of a website are …

Google is pushing towards more and more personalized search results, so in order for you to perform well, you’ll have to ensure that you provide a better user experience that keeps people on your site. So first, what is SEO? It stands forSearch Engine Optimization, and it is basically …

Search engines want publishers to show the same content to the search engine as is shown to users In the vast sea of websites--from e-commerce, media and informational websites to blogs and wikis--most site owners use a basic approach to search engine optimization. They submit their site to more than …

Search traffic is among the best quality available on the Web, primarily because a search user has expressed a specific goal through her query, and when this matches a product or brand the web store carries, conversion rates are often extremely high SEO, that is ethical and organic, takes serious …

SEO takes time, resources, and money if you outsource. You need to go into this journey expecting to spend time working on SEO for the long-term. If a person goes looking for a company or product by name, Google will steer them towards what they’re looking for. Many webmasters …

An infinite number of niches are waiting for someone to claim them. I’d ask yourself where you want to be, and see if you can find a path from a tiny specific niche to a slightly bigger niche and so on, all the way to your desired goal. Sometimes …

Getting your business included in local resource lists is an indicator to Google about your authority. All you have to do is locate authoritative websites within your industry/community that also host a couple of local resources. If you have already worked to establish your business as an effective local …

Search has penetrated the very fabric of global society. The way people work, play, shop, research, and interact has changed forever. Organizations of all kinds (businesses and charities), as well as individuals, need to have a presence on the Web—and they need the search engines to bring them traffic …

On the web, sole traders can in theory compete with the corporate big boys, so being able to be found – and found easily – among those searches is essential for any firm SEO has tremendously grown over the past few years and search engines are getting smarter and smarter. Staying on …

Search engines (and users) look to the site architecture for clues as to what pages are most important. A key factor is how many clicks from the home page it takes to reach a page Google collects user data on your site and makes further ranking decisions to determine where …

If someone hits their back button immediately after landing on a page, it tells Google in black-and-white: this is low quality page. That’s why Google uses “dwell time” to size up your content’s quality. You should search your favourite search engines for search terms such as: “add url …

If you want to achieve a higher ranking on Google and other search engines, you’ll need to get serious about search engine optimization. When choosing keywords, be specific without being obscure. Never try to optimize for a single word: instead, think of a string of words that accurately describe …

Every time a search engine finds your website next to your competitors, it tells them that your company is in a related niche. Besides looking for established companies and Internet presences to learn from, you can also pick up some good tips and quick information from up and coming companies …

Having keywords in your domain URL can also give you a small SEO boost. How do your competitors rank? Pick out a keyword for which you want to optimize your site. Check out the top 20 search results: Are your competitors somewhere in there? What is your ranking for this …

We’ve all experienced the frustration of a slow-loading site. And there’s plenty of evidence showing slow-loading sites perform less well. Social networks are an important source of traffic. Good content significantly raises the probability of the posts being frequently shared organically on social networks which helps you expand …

Everyone likes to see a nicely designed website, but given a choice between a great looking website with little/poor content and a poor looking website with great content, people prefer the latter. They aren’t searching online to look at pretty websites. They’re searching online for a specific …